Personal Career Branding & Self-Marketing Tools for Job-Seekers and Career Activists



Where job-seekers can find some expert articles, tools, and resources for developing your personal career brand, as well as key self-marketing techniques to get hired or promoted.


Quintessential Careers Career Branding & Marketing Articles & Resources:

Other Quintessential Career Marketing Resources:


Career Porfolios:
  • Career Portfolio Tools and Resources for Job-Seekers. One of the best ways to build and promote your brand is by creating both a traditional job-search portfolio, as well as an online version. Find the tools you need in this section of Quintessential Careers.


Career and Personal Branding Books:


Career and Personal Branding Websites:

  • The Brand Called You. An article by business guru Tom Peters, published on
  • Me Incorporated: Your Own Magnetic Brand. A nice overview of personal branding by Randall Frost on
  • Reach Communications Consultancy. A personal branding and performance coaching site that includes an innovative assessment, the 360° Reach Assessment, which helps you get the real story about how you are perceived by those around you.

  • -- a great personal branding site where job-seekers can upload up to 20 versions of your resume, which are then converted to Web pages, so that they are available online (each with a unique URL) 24/7 from anywhere in the world -- fully searchable (unless you want to keep it private) and edited with or without HTML tags. The site also includes a quick job-search feature using No cost to job-seekers.


Maximize your career and job-search knowledge and skills! Take advantage of The Quintessential Careers Content Index, which enables site visitors to locate articles, tutorials, quizzes, and worksheets in 35 career, college, job-search topic areas.