One strategy for preparing for behavioral interviews is to use the STAR Technique (often referred to
as the SAR and PAR techniques as well.)
Sample SAR story:
Situation (S):
Advertising revenue was falling off for my college newspaper,the Stetson Reporter,
and large numbers of long-term advertisers were not renewing contracts.
Action (A):
I designed a new promotional packet to go with the rate sheet and compared the
benefits of Reporter circulation with other ad media in the area. I also set-up a
special training session for the account executives with a School of Business
Administration professor who discussed competitive selling strategies.
Result (R):
We signed contracts with 15 former advertisers for daily ads and five for special
supplements. We increased our new advertisers by 20 percent [quantities
are always good] over the same period last year.
Read about the STAR Interviewing Technique.
Read our article, Behavioral Interviewing Strategies.
Have you seen all our job interviewing resources?