Quintessential Careers Press:
The Quintessential Guide to Storytelling that Propels Careers
Chapter 6: Cover Letters That Tell a Story
Page 67
Stories that depict your motivation, enthusiasm, and passion for the job you seek. Words such as “passion”
and “excited” jumped out at a focus-group participant when evaluating
this sample letter.
“These are things an employer looks for in a candidate,” the participant said. “You don’t want to hire
someone that is simply there to do a job. You want them to have a desire and motivation not only for the
position, but to help the company grow as well – and using those words depicts just that.”
While completing my degree in media communications and technology last year, I cultivated a true
passion for video work that I would like to contribute to Southeast NewsVideo.
Every morning I kick off the sheets and leap out of bed – thrilled to greet my new day and eager
to engage all the challenges I will encounter. I can imagine the many challenges you face as the market
leader that could benefit from my performance-management expertise as your Product Support and Training Manager.
Stories describing specific projects you’ve led or collaborated on, including results:
More than five years of high performance in retail banking and the direct-investment industry
in a recently emerging market – Vietnam – has provided me with exceptional experiences and strong
connections with decision-making officials in the private and public sectors. Leading a small team
to reorganize a Vietnamese bank virtually from scratch, I was apprehensive over the overwhelming
challenges, yet excited to exercise my leadership skills. The result exceeded all expectations;
not only did we stabilize the bank, but we also managed to raise $2 million in equity. After completing
the successful reorganization, I earned a promotion to deputy managing director, the youngest manager
in the Vietnamese banking industry.
I have demonstrated my aptitude for client management and relationship building by successfully
rebuilding a damaged relationship with a major financial institution and creating the flagship office
for this global engagement team. In these capacities, I have consistently proven my ability to mold a
diverse team of experts to form cohesive plans and successfully complete projects.
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