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"Steve P.," an IT professional quoted in an article by Bill Broderick of emailresume.com, affirms the value of networking: "Networking is where the majority of anyone's job-search effort should be directed. I'd use the Internet to find the opportunity and then aggressively get a 'live' contact within the company to get me noticed, get an employee referral and in the pipeline."
Broderick's article also cites the "created-position market," consisting of "positions developed around specific needs that match a candidate's range of experiences, which creates opportunity for an individual, provided he/she gets to the right people in the target company. That can only be accomplished via networking and/or employee referral."
So, resist the temptation to rely on the easiest job-hunting path -- sitting on your derriere and hitting the online job boards. Get up, get out, and talk to people! Use all the job-hunting tools and techniques at your disposal. People do get jobs through the Internet, and certainly the vast majority of companies recruit on the Web.
And the Internet can be an important part of a diversified job search. Integrate your Internet job search into a comprehensive job-search campaign that devotes plenty of time to traditional job-hunting techniques, such as cold-calling , developing a great resume and especially, networking. Don't hesitate to use the Internet for all the ancillary functions that enhance your job search, such as career assessment, relocation, salary negotiation, and networking.
The 'Net is also fabulous for research, for example. Former job-seeker Tim Johnston reported in his "Diary of a Job Search" that he got one interview after reading articles on a consulting Web site, finding a company that intrigued him, and mailing a letter and resume to the head of recruiting. To land another interview, he used the Internet to track down the phone number of a company he'd seen a print want ad for in the New York Times. He nabbed a third interview after noticing an opening posted on a job site, going to the company's site to get the president's name, and sending him a letter.
I wouldn’t have compiled this book (nor would the Quint Careers site exist) if I didn’t believe in the power of Internet job-hunting. Indeed, technology changes in employment recruiting make it a necessity to be savvy about job-searching on the ‘Net. This book will guide you in the many ways to make the most of the Internet in your job search.
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